SUPER FRIENDS OF EVEPC 2021



Skratch Labs

 
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While working as a sport scientist and coach for a professional cycling team, Allen Lim, PhD, owner and founder of Skratch Labs, started making his own training food and sports drink from scratch. The cyclists he worked with were not happy with the pre-packaged sports bars and drinks that were marketed or given to them because they were laden with artificial ingredients.  Skratch Labs develops and sells food and drink products based on real world science and practice that taste great, that are made from real ingredients, and that optimize performance for both sport and life.

WWW.SKRATCHLABS.COM

 
 

Ride Hifi cycling components

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Ride HiFi, Sound Cycling Components, designs top-performing, ultra-sexy, Road, Mountain and Cyclocross bicycle wheelsets. Carbon guru, Bre Rue, leads HiFi’s product development team, pushing the edge of bicycle wheel technology with proprietary hubs that are durable yet light weight. All wheels are hand built and custom configurations are available upon request. EVEPC Pilots train and race with great success on their wheels.

WWW.RIDEHIFI.COM

 

mad alchemy

 
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New Hampshire based company Mad Alchemy, creates a line of 100% natural, handcrafted, cyclecentric body care products, made in small batches to ensure the highest quality and freshness. They also create a full line of chamois creams specifically formulated to help ward off demons of the undercarriage, and their embrocations will provide a vital layer of protection from cool, cold, and even extremely foul weather.

They have a carefully curated line of products that we use on and off the bike, as well as a great catalog of stylish technical socks !

www.madalchemy.com

 
 

Goodr

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Have you ever wondered how it is that we have the technology to put a robot on Mars, but haven’t figured out how to make running sunglasses look good? Well, wonder no more because the scientists at goodr have developed The Goodr Running Sunglasses, the perfect sunglasses for the stylish runner. We designed The Goodr Running Sunglasses to look good(r) and stay comfortably on your face whether you’re haulin’ ass down a mountain trail or drinking beers in a Mexican cantina. Quite simply the best looking running sunglasses you can buy for less than $30.

Team EVEPC athletes train on bicycles, but we also train in gyms, at the pool, in open water, running on the road and at the track. We have cycling specific glasses for every condition to protect our eyes and aid our performance; Goodr steps in to fill a gap where style and function meet. Whether training hard, going easy, recovering at the cafe, or in transit to and from events, these shades are a welcome addition to our team support in 2018 ! 

www.playgoodr.com

 
 

irc tire

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IRC first started making tubeless road tires 10 years ago, and our new formula pro tire provides the ultimate rider confidence while making any turn, no matter the weather condition.

For many years RBCC’s have earned a reputation for high grip performance by countless racers. The new Formula Pro Tubeless RBCC, made with Rice Bran Ceramic, has even more grip performance while maintaining the tire characteristics that racers demand. From dry to wet, the new Formula Pro Tubeless RBCC promises excellent riding performance in any weather conditions.

For the last couple of years, I have been talking closely with our wheel service course, Ride HiFi Cycling Components, about our team riding TUBELESS tires. I do think it is a viable option and especially for training purposes going into the future. Until recently, I have not found a tubeless tire that had the characteristics that I find necessary for our east-coast weather, terrain, and for our performance and cost effectiveness. IRC has developed a really great tire that I believe will finally be worth our investment and commitment.

www.ircbike.com

 
 

RŌKA

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In the 90’s as a young competitive athlete, I routinely used swimming as an aid in recovery from hard bicycle races and training. I soon discovered that it developed a strong respiratory system and provided a non-impact form of strength training as well. Now, I recommend swimming for all my athletes even if they are not a triathlete. When looking to a company to support us in and out of the water, we looked no further than RŌKA. Not only do they make awesome wetsuits, swim apparel and gear, but also high performance eyewear !

Whether you are trying to win a World Championship or just want to get healthy, you can trust ROKA to provide highly functional performance products that have been tested and relied upon by the EVEPC Pilots and the best athletes in the world.

WWW.ROKA.COM